After careful review and consideration, pouring over hours of portfolio items from 2011, we have come to a consensus (in a landslide) that the Community Credit Union REMIX campaign is by far the best of the year. The REMIX campaign for Community Credit Union of Florida has an “indie” vibe, a… Continue reading…
A Florida court has ruled that a debt collector cannot use social networks to contact a debtor or her contacts. The plaintiff said MarkOne Financial representatives used Facebook to contact her friends as part of a larger campaign to get her to pay her bills; her harassment suit against MarkOne is still pending. “It’s dangerous… Continue reading…
A good friend of mine recently had a lightbulb moment, where she proclaimed, “I realized social media marketing isn’t any different than traditional marketing. You still need a plan, it’s just a different method of delivery.” I could have hugged her! That’s a key point that many people miss—and who can blame them? With all… Continue reading…
THE ABILITY TO COMMUNICATE QUICKLY DURING A CRISIS IS A NECESSITY FOR HEALTHCARE ORGANIZATIONS. As social media quickly gains critical mass in the marketplace, healthcare organizations are reaching out to their audiences to talk to them where they naturally congregate. An article from “Health Leaders Media” covers how Innovis Health, a hospital in Fargo, SD,… Continue reading…