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Upward Looking Ads

UPWARD LOOKING ADS: As the reach of Google maps expands, more advertisers are finding ways to ride the new wave of ad space. The up and coming trend? Purchasing up rooftop space so that your brand will show up on images from Google’s cameras, much like this Target store. The major hurdle—determining how often the… Continue reading…

Pattern Recognition and the Elusive Life/Work Balance SPEECH: RESOLUTIONS, Orlando 02.05

THERE’S AN INTERESTING BOOK CALLED PATTERN RECOGNITION, just a piece of fiction, science fiction, by William Gibson. I’m an avid fiction reader, don’t like self-help books, can’t do too much non-fiction on my time off. When it comes time to choose, I choose fantasy. Pattern Recognition. Just the title alone is fascinating to me. If… Continue reading…

Thoughts on Spoleto 2007

ASIAN DANCERS IN BLACK, making shapes, in groups of one, two or three, each entering and exiting the shape at a different time to make more (shapes). Silence. Then music and paint in mitts. Dancers leaving an insect trail of black, then color across a giant floor canvas. Loops, and curls, flow. A painting was… Continue reading…

Apple Shakes It Up

TAKING A POT SHOT AT THE STATUS QUO has always been Steve Jobs modus operandi. With the iPhone launch, he’s out to create a sea-change in the way cell phone services are bundled and controlled. In other words, he’s messing with who makes the money for what and how. PROFIT MODULES FOR CARRIERS through limiting… Continue reading…

Brandt Ronat Recognized by Brevard Heritage Council

May 25, 2007—Merritt Island, FL Brandt Ronat + Company’s (BR+C) headquarters at 60 McLeod Street, Merritt Island, was recognized by the Brevard Heritage Council for the renovation and recovery of a vintage building. The Brevard Heritage Council is an organization dedicated to the historical preservation of Brevard County. Founded in 1989, Brevard Heritage Council strives… Continue reading…

Brandt Ronat Wins District ADDY Award

May 7, 2007—Merritt Island, FL Brandt Ronat + Company (BR+C), has received a 4th District American Advertising Federation (AAF) Award for the Heart, Soul, Peace and Courage strategic campaign created for Health First. The Heart, Soul, Peace and Courage campaign launched the opening of the $135 million Heart Center and Emergency Department/Trauma Center at Holmes… Continue reading…

Ten Mistakes to Avoid When Shooting Video

Back in the ‘90s I was a contributing editor for a national magazine called Videomaker. I wrote more than a hundred articles and tried to pass along some of what I learned in my early career as a video professional. It almost seems quaint now, that quest for excellence. Look at all the shaky, out-of-focus… Continue reading…

Brandt Ronat Wins ADDY Awards—2007

February 24, 2007—Merritt Island, FL Brandt Ronat + Company was honored by the Space Coast Advertising Federation with 13 Gold ADDY™ and 11 Silver ADDY™ awards, or 24 awards representing 22 categories. Additionally, B R + C received the BEST OF SHOW PRINT award for work accomplished for Health First, for the opening of their… Continue reading…

Brandt Ronat Expands into New Space and Experiential Marketing Arena

Merritt Island, Fla., Feb. 2, 2007—Brandt Ronat + Company, a strategic creative firm, recently restored an abandoned 1920s-era Mediterranean Revival building in a Merritt Island redevelopment area and moved into the building, located at 6o McLeod Street. The move allowed the company to expand their square footage while making a leap in improving their capabilities…. Continue reading…

Brandt Ronat Earns National Recognition – Duran Golf Club

Merritt Island, Fla., Nov. 6, 2006—Brandt Ronat + Company (BRC) earned national recognition with two 2006 American Graphic Design Awards for excellence in communication and graphic design. Of the 10,000 entries submitted by design professionals, from large advertising agencies to boutique design firms, only 10 percent received awards. The 2006 American Graphic Design awards are… Continue reading…