Author archive for Jay Decator

The Full Monty at Melbourne Civic Theatre

Linda and I attended a performance of THE FULL MONTY at Melbourne Civic Theatre last weekend. It was extremely well done and we recommend it highly. There is some adult language and naturally there is some skin on display (it is a play about guys stripping, after all), but don’t let that deter you. MCT… Continue reading…

The Space Report 2009 Wins Award of Excellence from Florida Print Awards

brandt ronat + company is proud to announce that The Space Report 2009: The Authoritative Guide to the Global Space Industry has been recognized at the “Florida Print Awards” with an Award of Excellence in the category of Environmentally Sound Materials for work submitted by the book’s printer, Southeastern Printing. The Space Report 2009 is… Continue reading…

THE ART OF COOKING WORDS, Part I

p>BUILDING GREAT, FOCUSED CONTENT TOGETHER By Linda Brandt, brandt ronat + company (b r + c) Positioning or re-positioning statements, visions and such, are important considerations developed in boardrooms or offices, with organization leaders, for better or worse. And it is a very important act, of course, for any organization; but when it remains there… Continue reading…

Creating a Healthcare Social Media Marketing Plan

A good friend of mine recently had a lightbulb moment, where she proclaimed, “I realized social media marketing isn’t any different than traditional marketing. You still need a plan, it’s just a different method of delivery.” I could have hugged her! That’s a key point that many people miss—and who can blame them? With all… Continue reading…

Starbucks Goes Native

Starbucks recently revealed that they’re retooling several stores in the style of an independent coffeehouse. Little changes like serving alcohol, hosting live performances…and removal of all connections with Starbucks. That’s right, the most successful coffee chain in history is voluntarily unbranding three locations, with more to come if this limited test works. It’s not as… Continue reading…

Linda Brandt and Melinda Ridgley to Serve on Economic Development Commission Councils

Brevard County, Florida—The Economic Development Commission of Florida’s Space Coast has engaged in research, analysis and dialogue with key stakeholders to create a three-year strategic plan with four strategic priorities, three key goals and five industrial clusters. Linda Brandt, President and CEO, brandt ronat + company and Melinda Ridgley, Vice President, Accounts, brandt ronat +… Continue reading…

Brandt Ronat and Company joins with the EDC of Florida’s Space Coast in support of economic strategies for a better Brevard County

Brevard County, Florida – Brandt Ronat and Company has joined with the Economic Development Commission of Florida’s Space Coast in setting a 3-Year Strategic Plan focused on building a better Brevard County. Together with the other coalition partners, we have identified industry clusters, primary strategic priorities and goals by which we will measure… Continue reading…

Hospital Websites – Getting Back to Basics

When talking about Web 2.0, conversation is sprinkled with words and phrases that didn’t even exist 5-10 years ago—SEO, RSS feeds, blog posts, Twitter feeds—the list can go on. In this age of information, now more than ever, hospital websites need guard against getting sucked in by all the bells and whistles of new technology… Continue reading…

New Options for Google Search

Google has added some of the tools that have been in beta testing to their main search page. None of these tools are perfect or do all the work for you, but they do provide alternative ways of organizing results that make it easier to find both what you’re looking for and content related to… Continue reading…

Get that unpublished book out of the drawer

HERE’S A WEBSITE THAT IS ATTEMPTING TO HOOK UP READERS WITH WRITERS. It’s called SCRIBd.com and if you want to see how your writing is received by potential readers, here’s your chance. Here’s the significance (IMHO): —Trying to do for text what YouTube did for video. —Another example of how the distribution of information is… Continue reading…