Gatto’s Tires and Auto Service: Brand, Marketing, Advertising Campaign, Web, Retail

For over 40 years, Gatto’s Tires & Auto Service, family-owned business has served a variety of communities through multiple retail locations providing automotive repair and tire sales and service.


For more than half of that time (22 years), Brandt Ronat has worked with Gatto’s, providing strategic marketing support and inventive solutions, campaigns and diverse communications development.


The success of this long run is based on several factors:

• A smart CEO at the helm of Gatto’s


• A good combined team approach—understanding the skills and diverse talents in both teams, to share the load


• A willingness by all to be inventive in our campaigns, as is evidences by this “Since 1971” campaign (shown here) celebrating 40 years.


• Innovations in concepts: and in the past by other equally as successful efforts, such as the “Internet Talk” campaign, the musical ½ Price Oil Change campaign and the creative development of the Gotta’ Go To Gatto’s signature musical and visual identity/tag.


Through the years, launching new locations, moving with market and industry changes, facing competition and moving into new media, one thing above all has sustained 22 years of communications: we always tell the truth and it always fits the personality of the company, meets the demands for authenticity of their voice and truth in advertising.


And respect flows both ways.


This is a client anyone would want: smart, dedicated, hard-working, honest, caring and fair.


To us, to their public.

Brandt Ronat + Company
Marketing | Advertising ‘Communicate Better’
Serving the Space Coast, Melbourne, Merritt Island, Palm Bay, Viera, Brevard, Orlando, Tampa, Jacksonville, Boca Raton and Miami, FL in addition to Colorado, Washington DC, Georgia, Wyoming and surrounding areas.